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Job Description
The Business Development Associate plays a crucial role in identifying, generating, and qualifying new business opportunities. This role involves researching and targeting potential clients, building relationships, and collaborating with the sales team to drive revenue growth. The associate will also be responsible for market
analysis, competitor research, and staying informed about industry trends.
Prospecting and Lead Generation:
- Identify and research potential clients and markets.
- Generate new business leads through various channels, including online research, networking, and cold calling.
Client Relationship Building:
- Establish and maintain relationships with key decision-makers.
- Collaborate with clients to understand their business needs and provide appropriate solutions.
Market Analysis:
- Conduct market research to identify trends, opportunities, and potential threats.
- Analyze competitor activities and industry developments.
Sales Support:
- Work closely with the sales team to develop and execute strategies to meet sales targets.
- Provide support in preparing proposals, presentations, and other sales materials.
Pipeline Management:
- Maintain and update the sales pipeline with accurate and timely information.
- Track and report on key performance indicators (KPIs) related to business development.
Networking:
- Attend industry events, conferences, and networking functions to build relationships and stay informed about industry trends.
Goals and Key Performance Indicators (KPIs):
1. Lead Generation:
- Number of new leads generated per month.
- Conversion rate of leads into opportunities.
2. Sales Support:
- Contribution to the achievement of overall sales targets.
- Effectiveness in supporting the sales team with proposals and presentations.
3. Client Relationship Building:
- Number of new client relationships established.
- Client satisfaction and feedback.
Key Performance Indicators (KPIs) – Business Development Manager:
Sales & Revenue KPIs:-
- New maximum revenue generated for ePO.
- Number of new clients acquired for ePO.
- Deal conversion rate (%).
- Average deal size.
- Sales pipeline value.
Client & Market KPIs:-
- Client retention rate.
- Customer satisfaction score.
- Number of new markets or segments entered.
- Strategic partnerships developed.
Activity-Based KPIs:-
- Number of client meetings conducted.
Proposals sent vs deals closed. - Follow-up and response time.
Performance & Growth KPIs:-
- Achievement vs sales target (%).
- Quarterly and annual growth rate.
- Cost per acquisition (CPA).
4. Market Analysis:
- Timely delivery of market analysis reports.
- Accuracy of competitor and industry insights.
5. Pipeline Management:
- Accuracy and completeness of the sales pipeline.
- Progression of opportunities through the pipeline.
6. Networking:
- Number of industry events attended.
- Quality of relationships built through networking
TIMMING: 9 AM-5 PM
POSITION: Commercial Associate